Customer Journey Guide [Download] | Customers, Etc.

Download a guide you can use today for jumpstarting outside in thinking at your company.

Let’s jump right in.

Last month I gave a talk at the Support Driven Expo called Walking Back the Customer Journey. If you’re a reader of this newsletter, you would have been familiar with the content from the talk. The main three themes from that talk are covered in the following posts:

• The Simple Customer Journey Map

• Breaking the Loyalty Loop

• Walking Back the Customer Journey

If you read those posts, you might be thinking, “that’s great, Ben, but how do I actually use this stuff?” Great question, and I have an answer.

If you’re looking for a way to jumpstart customer-first thinking at your company, my friends at Boldr made an interactive guide that covers all the steps. It’s set up as a workshop that you can do either on your own or with leadership at your company.

Get it here:

👉 Walking Back the Customer Journey: Downloadable Guide

Down below, I have a brief 2 minute video that walks through what’s in the guide.

You’ll be able to copy the guide (Google Slides) into your own account

Why I like this guide

To walk you through this guide and why you should download it, I made a quick video:

Download the guide here and after you use it, reach out to let me know how it worked to reframe the conversation on the customer within your organization.